by Jon Cheek
Founder of UniTasterDays
Sponsor an episode of The Uni Guide Podcast
You can now sponsor an episode of our leading university podcast, The Uni Guide Podcast. This is a fantastic way to promote your courses, campuses, and communities to prospective students and their supporters. The Uni Guide Podcast is avaliable on all leading platforms including Amazon, Apple, and Spotify. The episode feed can be provided for your own website too!
Sponsoring an episode
The cost to sponsor an episode is £1,500 + VAT.
As a sponsor, you can feature up to two members of your university staff as interview guests for a 30 to 45 minute episode. The topic and questions will be agreed with you in advance, although suggested themes are listed below.
Each episode is professionally produced and will be hosted by UniTasterDays Founder Jon Cheek, alongside co-hosts from The Uni Guide Podcast student panel. You will also have full approval of your episode — it won't go live until you’ve had the opportunity to hear it.
Your university branding will be included across all promotional materials, including promo reels, thumbnails and social media content, ensuring consistent and visible exposure to our national audience.
What to expect?
You won't be thrown in at the deep end! We'll start with a pre-recording chat to book the one-hour online recording slot, agree the questions, and run a sound check to ensure your microphone is of sufficient quality. After that, we'll provide a full brief for the recording and confirm the final date.
Booking your episode
Sponsorship bookings are now open. The Uni Guide Podcast is released monthly, meaning there are only 12 sponsorship opportunities available in 2026. Episodes are allocated on a first come, first served basis.
To reserve your slot, please contact Jon Cheek at Jon Cheek at [email protected].
Choosing your episode
Suggested topics are below, keeping in line with strategic activities during the undergraduate application cycle.
However, you may wish to suggest your own topic.
• BOOKED - November 2025 - Student discounts at university
• BOOKED - December 2025 - How important is degree choice for careers?
• AVAILABLE - January 2026 - Submitting your application
• AVAILABLE - February 2026 - Understanding UCAS Extra
• AVAILABLE - March 2026 - Attending university exhibitions
• AVAILABLE - April 2026 - Attending offer-holder events
• AVAILABLE - May 2026 - Deciding between your offers
• AVAILABLE - June 2026 - Attending summer open days
• AVAILABLE - July 2026 - Understanding "early" Clearing
• BOOKED - August 2026 - Applying through Clearing
• AVAILABLE - September 2026 - Applying for Medicine
• AVAILABLE - October 2026 - Deciding your five options
• AVAILABLE - November 2026 - Writing your personal statement
• AVAILABLE - December 2026 - Applying for student finance
Promoting your episode
Your sponsored episode will be promoted through multiple trusted and high traffic channels, ensuring maximum visibility among students and school and college audiences:
• Emails to extensive and trusted teacher mailing lists
• Multiple audio-visual posts on Instagram, LinkedIn, and TikTok
• Paid social media advertising.
In addition, The Uni Guide Podcast benefits from ongoing promotion through:
• Our three annual UniTasterDays guides for students, parents, and teachers
• Keynote talks at university and teacher conferences across the UK
• Our information stands at events including UK University Search fairs
• The UniTasterDays.com website: the go-to national resource for university event listings.
You will also receive a custom promotional pack to help you amplify your episode. This will include:
• Web banner
• Email banner
• Imagery for various social media channels
• Video clips for various social media channels.
Podcast engagement
The Uni Guide Podcast reaches an engaged audience of students exploring university opportunities (and their influencers) with over 8,500 downloads to date and strong ongoing growth.
Recent episodes in collaboration with universities have achieved more than 78,000 social media views. The upcoming sponsored releases will have enhanced paid promotion, so they are expected to exceed 100,000 views. Each episode remains available indefinitely, offering lasting visibility for university sponsors.
We regularly promote legacy episodes of the podcast in our tri-annual guides due to the evergreen content, so sponsoring an episode will be the gift that keeps on giving!
Ask your questions
If you have any questions or would like to discuss sponsorship options, please email [email protected].
Just so you know, this blog was published on 2 Nov '25 and everything was accurate to the best of our knowledge when we hit publish.
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