University event offered by King’s College London
Short Session Delivered online
You're deciding where to eat, what to buy, or which app to download. But what makes some online reviews more persuasive than others?Join King's Business School for an interactive marketing challenge where you'll explore how consumers make decisions in a digital world. You’ll also discover how marketers use insight, data, and psychology to understand behaviour and influence choices – and find out what it's like to study topics like these at university.
If you’re interested in studying the new Marketing BSc in 2027, join this session to get a real taste of the course. Come along and meet our programme director, Dr Sophie Whitehouse and learn more about careers in marketing.
This event is run in partnership with Unifrog.
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