Students work alongside staff from our digital marketing agency, Hybrid based in Bristol, to understand how they create and deliver impactful marketing strategies for their clients. From SEO to creative development and marketing automation, your students get a real insight into what it takes to become a digital marketing expert.
Being a Digital Marketer. Create. Analyse. Optimise. Discover the World of Digital Marketing.
Digital marketing is one of the fastest growing and most exciting career sectors in the world. This immersive masterclass gives students a unique opportunity to work alongside professionals from Hybrid, a leading digital marketing agency based in Bristol, to discover how successful digital campaigns are planned, created, and delivered for real clients.
Students will gain hands-on insight into the tools, techniques, and strategies used by modern digital marketers, exploring areas such as Search Engine Optimisation (SEO), creative content development, digital campaigns, customer engagement, and marketing automation. Through interactive activities and industry-led discussion, students will develop a deeper understanding of what it takes to succeed in today's digital-first business
environment.
Perfect for students interested in business, marketing, social media, communications, digital technologies, and creative industries, this session provides a valuable introduction to one of the UK's most in-demand professions.
What can students expect from this session?
Students will gain exclusive insight into the day-to-day work of a professional digital marketing agency and the skills required to create successful marketing campaigns.
Work alongside professionals from Hybrid Digital Marketing Agency.
2. Discover how digital marketing strategies are developed for real clients.
3. Explore the role of SEO and understand how businesses improve online
visibility.
4. Learn how creative content is developed to engage target audiences.
5. Examine how businesses use digital channels to build brands and drive growth.
6. Develop commercial awareness by considering current digital marketing trends.
7. Take part in interactive discussions and activities with industry experts.
By the end of the session, students will have a greater understanding of how digital marketing influences modern business success and the diverse career opportunities available within the industry.
Next Steps
This session is particularly suitable for:
• A-Level Business students
• A-Level Media students
• BTEC Business students
• BTEC Marketing students
• T-Level Management and Administration students
• Students interested in digital careers, marketing, communications, media, or entrepreneurship
Date: Wednesday 10 February 2027
Time: 10:00am – 2:00pm
Location: Teesside University