University event offered by University of Huddersfield
Short Session Delivered at your school/college
Music has the ability to influence Brand Consumers on a psychological, emotional and physical level. This session looks at the ability of sound and music to build a successful Brand and how the choice of 'Brand Music' should be part of all Strategic Marketing Planning.
The Discover Programme consists of subject-specific lectures and workshops aimed at Year 12 or Year 1 college students, delivered by academics that teach at the University.
These sessions are designed to both complement the curriculum and introduce new subject areas.
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