Coventry University
Coventry University
Learn about the breadth of the marketing sector and explore the growth of digital marketing, together with the jobs available in this sector. at Coventry University

Working for a digital marketing agency and Event Management workshop

University event offered by Coventry University

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Short Session

Learn about the breadth of the marketing sector and explore the growth of digital marketing, together with the jobs available in this sector.
Suitable for
Bookings by Teachers for Key Stage 5 (Students aged 16-18)

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Full event details

The first activity will involve some brief market testing and will then look at developing a strategy to communicate the product value to potential customers.

The second activity introduces students to the world of event project management, marketing and sponsorship. In this activity, students must decide on Coventry’s core benefits, which can attract businesses as event sponsors. They will present their case in the form of a one-minute promotional video, using a variety of digital tools.

Session length: 2 hours (1pm – 3pm)
Capacity: 40
Suitable for
Bookings by Teachers for Key Stage 5 (Students aged 16-18)
Coventry University

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